TEACHY Upskilling is an education platform focused on personalized tutoring and learning-skills development. It supports students from primary school through vocational training with one-to-one instruction in subjects such as mathematics, science, and languages, delivered online and in person. Certified tutors tailor lessons and study strategies to each learner’s needs, helping students build both subject knowledge and more effective approaches to learning.
AI Marketing and Content Intern
AI marketing internship at a Swiss EdTech startup focused on education for children and young people. Create content and campaigns, and conduct SEO and KPI analyses with Claude.
Description
- Plan, execute, and evaluate cross-channel campaigns across social media, email, and search
- Produce audience-focused copy, images, and short-form videos for multiple channels
- Manage social media accounts and foster community engagement
- Expand reach among parents and prospective tutors
- Assist with website search engine optimization
- Develop relevant articles and other content for the company blog
- Research the market and competitors while tracking emerging trends
- Generate new marketing initiatives informed by research and trend analysis
- Monitor marketing KPIs and compile performance reports
- Help deliver digital events, information webinars, and online workshops
- Digitize and improve marketing workflows and processes
- Use Claude for research, content development, campaign planning, analysis, and process improvement
- Create effective prompts and streamlined AI-assisted workflows
- Bring your own perspectives and ideas to team discussions
- Work as an engaged member of a small, ambitious team
Requirements
- Native-level German and strong written and spoken communication skills
- Studies or academic background in business, marketing, psychology, education management, education, or a related discipline
- Availability for an immediate full-time internship of 42 hours per week
- Standard placement duration of three months, with extensions up to six months possible for mandatory internships
- Work independently with a structured and dependable approach
- Take ownership and accept responsibility
- Communicate confidently and collaborate well with others
- Work effectively as part of a team
- Stay highly organized while managing multiple responsibilities
- Interest in education, marketing, processes, and digital business models
- Creative mindset with the persistence to turn ideas into action
- Initial hands-on experience with Claude or advanced ChatGPT skills
- Eagerness to learn quickly, experiment, and continue developing
Benefits
- Gain distinctive startup experience with opportunities for professional and personal growth
- Contribute to work aligned with an ambitious educational mission
- Work within flat hierarchies and an informal first-name culture
- Access flexible work-from-home arrangements
- Work with trust-based scheduling
- Receive an employment reference after successfully completing the placement
- Join a motivated, young team
- Take part in team events