Karo Healthcare एक स्वास्थ्य सेवा कंपनी है, जो रोज़मर्रा की स्वास्थ्य आवश्यकताओं के लिए भरोसेमंद ब्रांड और उत्पाद विकसित करती है और उपलब्ध कराती है। इसका पोर्टफोलियो लोगों को आम स्वास्थ्य समस्याओं से निपटने, उनका उपचार करने और उन्हें रोकने में मदद करने के लिए तैयार किया गया है। कंपनी के उत्पाद 90 से अधिक देशों में वितरित किए जाते हैं और यूरोप तथा नॉर्डिक क्षेत्र में इसकी विशेष उपस्थिति है। Karo Healthcare स्वास्थ्य सेवा विशेषज्ञता को नवाचार, स्थिरता और विविधता पर ध्यान देने के साथ जोड़ती है तथा Operation Smile जैसी कॉर्पोरेट सामाजिक उत्तरदायित्व पहलों का भी समर्थन करती है।
Karo Healthcare Brand Manager, Skincare – Poland (Hybrid)
Lead Emolium’s brand growth strategy and execution across Poland. Deliver integrated skincare initiatives spanning pharmacy, e-commerce, digital channels and healthcare professionals.
विवरण
- Lead Emolium’s growth strategy and annual brand planning in Poland
- Turn strategic priorities into commercially focused marketing initiatives
- Use consumer research, market trends, competitor intelligence and sales data to strengthen sales, market share and brand equity
- Plan and execute integrated campaigns across pharmacy, e-commerce, digital and healthcare-professional channels
- Oversee advertising and promotion budgets, forecasts and investment decisions
- Build business cases for innovation and portfolio development initiatives
- Collaborate with Global Innovation on product launches, reformulations, packaging and brand design
- Coordinate delivery across Trade Marketing, Sales, Regulatory, Finance, Insights, Media and medical teams
- Collaborate with Polish and international colleagues as well as external agencies
आवश्यकताएँ
- Fluent Polish and professional working proficiency in English
- Significant end-to-end brand management experience covering strategy development and practical execution
- Background in FMCG, dermocosmetics, skincare, beauty, personal care, consumer healthcare or another fast-moving consumer sector
- Demonstrated success building brands and delivering integrated campaigns informed by consumer, market and performance insights
- Strong commercial and analytical capabilities, including marketing budget ownership and experience preparing project business cases or P&Ls
- Able to coordinate agencies and cross-functional stakeholders while taking clear responsibility for delivery
- Experience in pharmacy, e-commerce, healthcare-professional marketing, drugstores or multi-market roles is advantageous
- Proactive, practical and creative, with the pace and adaptability to perform in a changing environment
- Excellent communication and influencing abilities with a collaborative, culturally aware approach
लाभ
- Opportunity to create, develop and motivate others
- Competitive salary package
- Career development opportunities aligned with personal ambitions
- Flexible working arrangements supporting work-life balance
- Ownership of engaging, challenging projects with direct and visible customer and industry impact
- Positive workplace within an international and motivated team
- Start-up culture supported by a larger international organization with strong values
- Diverse and inclusive workplace